Linda Gerard - Chief Program and Innovation Officer

lindaG@upstartlab.org - 415.710.4247

Primary area of expertise: Product Market Fit
Coaching focus
: Customer Discovery, Strategic Planning, Board Cultivation &Education, Mission/Vision/Values, Brand Strategy, Human Centered Design, Team Leadership & Supervision


Linda has a passion for working with individuals and organizations to re-imagine a better future. Linda has worked in key strategy, marketing, and innovation roles with leading business and social purpose organizations throughout her career (including Monitor Company, The Learning Company, and Stanford Center for Social Innovation).

Most recently, she led brand, program, and innovation efforts for Net Impact, a nonprofit that inspires a new generation of leaders to use the power of business to improve the world. For the past 5 years, Linda has also served as a strategist and coach with Upstart, facilitating key initiatives to engage young adults, Jewish Day School educators and more. As Chief Program and Innovation Officer at UpStart, Linda is honored to be able partner with extraordinary social entrepreneurs and intrapreneurs to redesign the experience and expression of Jewish life.

Linda has served in leadership roles for numerous nonprofit boards, including the Stanford Alumni Consulting Team, Remember Us, Brandeis Hillel Day School, and the SF Jewish Community Federation Innovation Fund and Executive Grant Making Committee. Linda holds a B.A. in Electrical Engineering from Brown University and an M.B.A. from Stanford University.

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